Let’s Keep Talking

Health and care partners in Lancashire and South Cumbria have launched the next phase of their suicide prevention campaign encouraging residents to keep talking throughout the COVID-19 pandemic.

The first phase of the Let’s Keep Talking campaign saw more people than ever reaching out to local and national services for help. But the local health and care partnership remains concerned that people’s mental health will continue to be adversely affected during the uncertain times ahead as the pandemic continues.

In the early stages of lockdown, organisations worked together to share campaign messages encouraging people to talk to friends and family to cope with stress, anxiety and social isolation – and to signpost people to mental health support.

Following on from this, Lancashire and South Cumbria Integrated Care System (ICS) has refreshed materials with updated messaging to reflect the new normal. Materials include posters, leaflets and social media images. The partnership has also worked with Global Radio, owners of Rock FM, to use instream radio and digital advertising to target the key audiences.

As with the earlier campaign, the four main audiences are:

• Young people and older teenagers.
• Parents who are juggling home working and limited childcare.
• Men who have been furloughed, made redundant or who are self-employed.
• Older and vulnerable people getting used to the new normal.

ICS mental health deputy director, Paul Hopley said: “We know that lots of people struggled with lockdown, and life may still be difficult to navigate as we return to a new normal.

“As the pandemic continues, creating even more uncertainty, we understand the pressures and challenges people are facing and how this will impact on their mental health and wellbeing.

“It’s vitally important that people have sufficient emotional support and reach out to their friends and family. If that’s not possible they need to know that there are many organisations out there ready to offer them a listening ear.

“Anyone struggling should call Samaritans on 116123 or any of the organisations we have listed on our website www.healthierlsc.co.uk/MentalHealthSupport.”


Campaign posters can be downloaded by clicking on the links below. Please print and use these posters in local venues with footfall.

For printed copies of posters, please contact healthierlsc.lsc-spsh@nhs.net.


You can also download an updated the leaflet incorporating details of mental health and wellbeing support available across Lancashire and South Cumbria.

For printed copies of posters, please contact healthierlsc.lsc-spsh@nhs.net.

Social media images

Let's Keep Talking. The past few months have been challenging and it's been tough not seeing friends and family regularly. Take your time to talk to them about the new normal.Let's Keep Talking. School holidays might seem like a disruption to the family routine we've created over the past few months. Go at your own pace, and chat to friends and family about it. Let's Keep Talking. Life has dealt us all some big changes recently, but you’re not on your own. Speak to friends and family about a way forward. Let's Keep Talking. Right now it can be difficult to see what’s next for us. Stay in the present, take it a day at a time, and chat to your friends about how you’re feeling.